It isn't a goodbye...
I’ve rewritten this at least 10 times—it’s so hard to put into words.
I just turned 35 this week.
(Believe me when I say I still feel like I’m in my 20s)
While age and gender shouldn’t be an issue for a grown-ass woman in this modern life, it’s a gentle reminder that, by nature, we can’t have it all, at least not all at once.
As a woman raised by Asian parents and now living in a Western country, I’ve always felt a conflict between my roles as a tradwife and my professional side.
Part of me wants to focus solely on business because that’s where my strength lies—it energises me and gives me purpose.
But another part of me wants to slow down and embrace a different rhythm of life.
When I first started my personal brand and shared things online 20 months ago, I had zero expectations.
I had no idea where it would lead me.
But little did I know, it opened so many doors— a community of +7k across multiple platforms, a contractor role at a big tech company, brand collaborations, partnerships with beauty brands and various agencies and, most importantly, the chance to connect with so many incredible creative business owners, creators and communities through my writing & social media marketing service, all while still being new to this country.
It made my journey feel less lonely.
But moving fast also means I’ve hardly ever taken a proper break.
I’ve been so caught up in the momentum and adding new things that I haven't had time to slow down, reflect, and truly be present with myself.
Apart from business, I still managed to travel every other month in the UK, worked on passion projects, and kept pushing forward, yet deep down, I’ve started craving something different.
More stillness. More presence. More intention.
Over the past a good few months, writing long-form and sending out weekly blogs on Substack has quickly become one of my favourite ways to process ideas, dig deeper into the chaos of the social media & business world and share my unfiltered thoughts - the kind that don’t always fit neatly into an Instagram or Linkedln caption.
But I’ve realised that in trying to do everything, I’m not giving my best to anything.
Rather than pushing through at half capacity, I’ve decided to scale back my online presence, including this blog, to focus on personal priorities.
I’ll be stepping away from this blog for a while, but this isn’t goodbye—just a pause while I step into this new chapter.
You can still find me on Instagram and Linkedln, and of course, you’re always welcome to revisit my old posts on Substack if you miss me.
Thank you for being here, and I look forward to sharing again when the time is right.
Take care for now!
With love,
Kate
As always, if you have something you’d like to share or simply want to say hi, feel free to reply to this email at katdi.gital.uk@gmail.com.
Find me on Linkedln, Instagram or Schedule a free call whenever you’re ready to take the stress of social media off your shoulders.



